Fathom Analytics
A Fathom Analytics alternative
Fathom is one of the few tools that does exactly what it promises: it counts traffic, writes nothing to the device and fits on one screen. We have no complaint about their approach to privacy. The difference is in the billing, and with several paid sites it comes out in their favour, which we say plainly below.
Free plan with no time limit. No card. Setup takes a minute.
Why anyone looks for something else
Usually for one of two reasons: there is no free plan, or one pageview counter covers every site you own.
- 01
There is no free plan, there are seven days
Fathom states plainly that they do not offer a free plan. The trial runs seven days, after which the lowest plan is 15 dollars a month. For a site with two thousand pageviews a month that is 180 dollars a year for a counter.
- 02
The bill grows with your traffic
The lowest plan covers 100,000 pageviews a month across all your sites, and every further tier costs more: a million pageviews is 60 dollars, ten million is 200. Traffic does not enter our bill anywhere, so one post on the front page of an aggregator does not change the invoice.
- 03
Site packs add to the bill
Fifty sites are included, and each further pack of fifty costs 10 dollars a month. That is a very good deal if you have many. If you have three, you are paying for room for forty seven you will never use.
- 04
Events move you towards the next tier too
In tools that bill on traffic, every custom event moves you towards the next tier, so measuring more things raises the bill. With us there is no tier for anything to move towards.
The differences, row by row
The first four rows are a draw and are written as one. The differences start at the billing.
| metuno | Fathom Analytics | |
|---|---|---|
| Written to the device | Nothing | Nothing |
| Consent banner | Not needed for measurement | Not needed for measurement |
| Person level data | Impossible by design | Not collected |
| Dashboard complexity | One screen | One screen |
| Free plan | One site, no pageview limit | None, a 7 day trial |
| How the limit is counted | We do not count traffic at all | Across the whole account |
| Lowest paid plan | 49 EUR a month for the account | 15 dollars a month for 100,000 pageviews and 50 sites |
| At a million pageviews a month | 49 EUR a month | 60 dollars a month |
| What counts towards the limit | Nothing, there is no limit | Pageviews, with events counted to the plan |
| Raw event copy | One file per month, on both plans | Dashboard export and an API |
| Where the data lives | Servers in Warsaw, in the European Union | A Canadian company, with EU data isolation as an option |
Which one to choose
This choice comes down to one multiplication: how many sites you want to pay for and how much traffic they have between them.
Choose metuno if
- you want to measure free permanently rather than for a week
- you have several small sites and want to keep them on the free plan
- you would rather a spike on one site did not raise the bill for the others
- you want data never to leave the European Union, without selecting an option
- your traffic is growing and you would rather the bill did not grow with it
Choose Fathom if
- your traffic is modest: at a hundred thousand pageviews 15 dollars beats our 49 EUR
- you do not need a free plan and a pageview tier does not bother you
- you need an API to pull your statistics
- you want a tool with a longer track record and a larger user base
- you measure something other than websites and want it in one account
Questions that come up most often
- Are you cheaper than Fathom?
- It depends on traffic and nothing else. With one site the free plan is enough for many people, and then we are cheaper by the whole amount. At a hundred thousand pageviews Fathom is 15 dollars and we are 49 EUR, so we are clearly more expensive. At a million pageviews they are 60 dollars and we are still 49 EUR. That is arithmetic and we are not going to hide it.
- Why have no pageview tiers when everyone else does?
- Because a tier punishes success exactly when the tool starts being useful, and for us collecting a million pageviews instead of a hundred thousand costs little enough that it is not worth building a price list around. At very low traffic that makes us more expensive, and that is the honest price of the simplicity.
- Will you migrate my Fathom data?
- We do not import history. Visitor definitions differ, so a shared chart would show a step where you switched rather than a change in traffic. Run both side by side for a month and compare directions.
- Do you have an API for statistics?
- No. Every report exports to CSV, and raw events download month by month from the site tile, on both plans. If you need to query statistics programmatically, that is an advantage on their side.
- Do custom events affect the bill?
- No, because nothing does. The price is flat and does not depend on pageviews, events or the number of sites. Measure as many things as you like and the invoice looks the same.
Do the maths on your own sites
The free plan covers every site separately and does not expire, so comparing costs nothing. One line in your page and the first numbers a few minutes later.
Quellen
- Pricing and pageview tiers, Fathom Analytics, 2026
Fathom Analytics is a trademark of Conva Ventures Inc. We are not affiliated with them. This comparison describes publicly available pricing and documentation, checked on the date below. Prices are quoted in the currency the vendor quotes them in, so conversion to euro depends on the exchange rate. Plan terms can change, check them at the source.
Aktualisiert am 15. September 2026